Android or Apple – Choose the Best for Your Business

In this technology driven era, mobile internet devices such as smart phones and tablets have revolutionized the way people interact with each other. This has in fact paved way for a better communication system that will provide businesses with access to more and relevant information which will benefit them tremendously. 

Today, the mobile market place is reined by two dominant players i.e. Apple and Samsung, which are the respective producers of the iPhone and Android-based phones. While businesses are leveraging upon the tremendous potential of mobile technologies, they still face the perennial dilemma of determining the right device (Android or Ios) for them. 

Let’s take a look at the relative benefits and drawbacks of both the Apple iPhone and Android phones as they apply to your business:

•  Ease of Usage: Apple’s iOS operating system has a crisp and clean interface, and is thus easy to use as compared to its counterpart. On the other hand Android OS offers users a comparatively better ease of access to lower functions like disabling microphone and cameras.
•  Durability: While both Apple and Android place a premium on minimalism, and are similar in shape, size and design, build quality is an issue with Android based phones. If appearance is something which matters to your business, then iPhone should be your best bet. 
• Application Availability: While popular apps, such as Facebook and Twitter, are available on both the systems, the Android app ecosystem has a lot to offer both to businesses and developers alike. However, if your business just requires some basic apps, buying an iPhone will suffice.
• Bespoke Apps: One of the biggest drawbacks of using an iPhone is that you would require engaging the services of a licensed developer to get a customized app developed for your business. However, businesses find a permissive ecosystem in the Android world if they wish to build apps for their specific requirements.
• Price: When it comes to price, Android phones are the undisputed leaders. Though, Android phones have been improving on their quality and size over the years, it still offers much cheaper prices as compared to its iPhone counterpart because of its replaceable battery.
• Quick iPhone Updates: iPhone owners receive regular and quick iOS updates as compared to their Android counterparts, which takes months to appear on all the devices.

With all that said, you are all set to make your purchase that much depends on your business requirements.

Top 5 Reasons why Investing in Android Apps Development Actually Makes Sense

The changing browsing behavior of people from desktops to smart-phones has pushed the need to provide convenient and useful browsing experience to the users through mobile apps. Keeping in mind the significance that mobile applications hold in current business landscape, it only makes sense to get one built for your business. With a dedicated mobile app, businesses can create brand awareness and loyalty amongst their existing, as well as potential customers.

Today, mobile devices are powered by multiple operating systems. However, the critical question that needs to be answered is what platform should be chosen for developing your app? According to Statista, it is not just the staggering number of apps on the Google Play Store; it is the huge user base of this OS that makes this platform an enticing option amongst developers.

Mentioned below are some strong reasons why we believe developers should develop apps for Android devices first before trying their luck on any other platform:

1. Portability: Since, Android apps are developed using Java programming language, they can be ported easily to different operating systems like Blackberry, Symbian and chrome. Quite expectedly, Microsoft has also pronounced that it will offer an easy technique to port Android apps to Windows 10 devices.
2.   Improved security: Google’s move of rolling out major security fixes in the year 2012 has contributed significantly to the overall security of the Android platform. The platform has been reinforced with address space layout customization, which prevents malware attack.
3. Ease of customization: There is a lot of scope for customization in Android app development. No matter the kind of business you are into, android can accommodate all your requirements. Whether you wish to have a tool for managing a sales team or for getting real time updates; you can invest in an android app and get it developed as per your specific needs.
4. Profitability: When it comes to market share Android has been successful in capturing a huge market share as compared to its counterparts. It is thus an economically viable option to utilize the platform that would maximize your chances of success.
5. Open-source: Android being an open source platform is available free of cost. Additionally, it allows an endless number of customization to the existing functionality. This is one of the major reasons why this platform remains the ideal choice of both giant and budding smart phone manufacturers.

So, Android App development is the way to go if you wish to turn your sporadic ideas into your entrepreneurial dreams.